RETAIL REAL ESTATE ADVISORS

Unlocking Potential in Retail Properties. Guiding You to Prosperity with Precision.

In the fast-paced realm of commercial real estate, I see my role not just as an agent, but as a committed guide empowering retail property owners to be the heroes of their own success stories. With a rich 19-year career, I've facilitated over 138 deals and orchestrated sales of more than $680 million. But these numbers are secondary to the real triumphs: the dreams realized and the legacies built by my clients, who are always at the center of their real estate journeys.


I firmly believe in placing my clients at the forefront of their real estate adventures. It's about creating paths for them to explore new possibilities, guiding them with integrity and transparency, and celebrating their achievements. If you're eager to take the lead in your retail real estate narrative, I'm here to shine a light on your path to triumph.

In the fast-paced realm of commercial real estate, I see my role not just as an agent, but as a committed guide empowering retail property owners to be the heroes of their own success stories. With a rich 19-year career, I've facilitated over 138 deals and orchestrated sales of more than $680 million. But these numbers are secondary to the real triumphs: the dreams realized and the legacies built by my clients, who are always at the center of their real estate journeys.


I firmly believe in placing my clients at the forefront of their real estate adventures. It's about creating paths for them to explore new possibilities, guiding them with integrity and transparency, and celebrating their achievements. If you're eager to take the lead in your retail real estate narrative, I'm here to shine a light on your path to triumph.

In the fast-paced realm of commercial real estate, I see my role not just as an agent, but as a committed guide empowering retail property owners to be the heroes of their own success stories. With a rich 19-year career, I've facilitated over 138 deals and orchestrated sales of more than $680 million. But these numbers are secondary to the real triumphs: the dreams realized and the legacies built by my clients, who are always at the center of their real estate journeys.

I firmly believe in placing my clients at the forefront of their real estate adventures. It's about creating paths for them to explore new possibilities, guiding them with integrity and transparency, and celebrating their achievements. If you're eager to take the lead in your retail real estate narrative, I'm here to shine a light on your path to triumph.

REAL ESTATE NEWS

Unveiling the Latest News and Articles

By Marc Perlof October 20, 2025
If you own commercial real estate within California, here’s what just changed for you. In Los Angeles, properties near transit stations sold for 20–40% more than similar sites that were not near transit.⁴ Now that same price boost is coming to the entire state of California. As of October 10, 2025, SB 79 is now law. It increases the value of any commercial or retail property near a bus stop or train station, even small strip malls, gas stations, auto shops, and old buildings. This is not just another Sacramento update. SB 79 does not “suggest” upzoning, it forces cities to allow more housing near transit, even if they don’t like it. What Makes SB 79 Different? Most zoning rules let cities say “yes or no.” SB 79 removes the “no.” It creates a guaranteed building minimum that every city must follow. It’s not a limit, it’s a baseline. Cities can allow more, but not less. Why Property Owners Win Developers pay more when they know exactly what they are allowed to build. Before SB 79: land value was based on city politics. After SB 79: land value is based on state law. That means your old commercial building can now be worth more, not just for income today, but for building potential tomorrow. SB 79 — Guaranteed Building Rights Near Transit If your property is within ½ mile of a major bus or rail stop, the state now gives you automatic building rights, even if the local zoning says otherwise.⁵ Why This Matters Cities can add rules, but they cannot block SB 79’s minimums.¹ Your strip mall or auto shop could be a “rent now, build later” goldmine.² Developers will bid based on future building rights, not just today’s cap rate. If you own a strip mall, office, auto shop, warehouse, or storefront near transit, you now have state-backed development power. Want to Know Your New SB 79 Value? Do you want to sell your property as “Just another tenant building…” or “State-approved development site with income attached”? Call or DM me for your SB 79 Land Value Review. The law is signed. Timing matters. Do you capture the premium now, or let somebody else flip your SB 79 dirt? #SB79 #RetailRealEstate #TransitOrientedDevelopment #CaliforniaHousingBill #LandValueBoost
By Marc Perlof October 17, 2025
Jack in the Box to Sell Del Taco to Franchisee for $115M Jack in the Box announced Thursday that it will sell Del Taco to franchisee Yadav Enterprises for $115 million. The burger giant will use money from the transaction to pay off debt. The move, which is expected to close by January 2026, will also allow Jack in the Box to focus on its core business...
By Marc Perlof October 10, 2025
A Tale of Two Entertainment Zones When the entertainment zone ordinance was enacted in June, the Oktoberfest celebration on the Promenade was presented as a good opportunity for seeing the legislation’s potential. Though I’ve been somewhat skeptical about the long-term benefits of rescuing downtown via alcohol and cannabis, outdoor drinking and Oktoberfest rituals definitely seemed like a natural fit...
CONTINUE READING

REAL ESTATE NEWS

Unveiling the Latest News and Articles

By Marc Perlof October 20, 2025
If you own commercial real estate within California, here’s what just changed for you. In Los Angeles, properties near transit stations sold for 20–40% more than similar sites that were not near transit.⁴ Now that same price boost is coming to the entire state of California. As of October 10, 2025, SB 79 is now law. It increases the value of any commercial or retail property near a bus stop or train station, even small strip malls, gas stations, auto shops, and old buildings. This is not just another Sacramento update. SB 79 does not “suggest” upzoning, it forces cities to allow more housing near transit, even if they don’t like it. What Makes SB 79 Different? Most zoning rules let cities say “yes or no.” SB 79 removes the “no.” It creates a guaranteed building minimum that every city must follow. It’s not a limit, it’s a baseline. Cities can allow more, but not less. Why Property Owners Win Developers pay more when they know exactly what they are allowed to build. Before SB 79: land value was based on city politics. After SB 79: land value is based on state law. That means your old commercial building can now be worth more, not just for income today, but for building potential tomorrow. SB 79 — Guaranteed Building Rights Near Transit If your property is within ½ mile of a major bus or rail stop, the state now gives you automatic building rights, even if the local zoning says otherwise.⁵ Why This Matters Cities can add rules, but they cannot block SB 79’s minimums.¹ Your strip mall or auto shop could be a “rent now, build later” goldmine.² Developers will bid based on future building rights, not just today’s cap rate. If you own a strip mall, office, auto shop, warehouse, or storefront near transit, you now have state-backed development power. Want to Know Your New SB 79 Value? Do you want to sell your property as “Just another tenant building…” or “State-approved development site with income attached”? Call or DM me for your SB 79 Land Value Review. The law is signed. Timing matters. Do you capture the premium now, or let somebody else flip your SB 79 dirt? #SB79 #RetailRealEstate #TransitOrientedDevelopment #CaliforniaHousingBill #LandValueBoost
By Marc Perlof October 17, 2025
Jack in the Box to Sell Del Taco to Franchisee for $115M Jack in the Box announced Thursday that it will sell Del Taco to franchisee Yadav Enterprises for $115 million. The burger giant will use money from the transaction to pay off debt. The move, which is expected to close by January 2026, will also allow Jack in the Box to focus on its core business...
By Marc Perlof October 10, 2025
A Tale of Two Entertainment Zones When the entertainment zone ordinance was enacted in June, the Oktoberfest celebration on the Promenade was presented as a good opportunity for seeing the legislation’s potential. Though I’ve been somewhat skeptical about the long-term benefits of rescuing downtown via alcohol and cannabis, outdoor drinking and Oktoberfest rituals definitely seemed like a natural fit...
CONTINUE READING

REAL ESTATE NEWS

Unveiling the Latest News and Articles

By Marc Perlof October 20, 2025
If you own commercial real estate within California, here’s what just changed for you. In Los Angeles, properties near transit stations sold for 20–40% more than similar sites that were not near transit.⁴ Now that same price boost is coming to the entire state of California. As of October 10, 2025, SB 79 is now law. It increases the value of any commercial or retail property near a bus stop or train station, even small strip malls, gas stations, auto shops, and old buildings. This is not just another Sacramento update. SB 79 does not “suggest” upzoning, it forces cities to allow more housing near transit, even if they don’t like it. What Makes SB 79 Different? Most zoning rules let cities say “yes or no.” SB 79 removes the “no.” It creates a guaranteed building minimum that every city must follow. It’s not a limit, it’s a baseline. Cities can allow more, but not less. Why Property Owners Win Developers pay more when they know exactly what they are allowed to build. Before SB 79: land value was based on city politics. After SB 79: land value is based on state law. That means your old commercial building can now be worth more, not just for income today, but for building potential tomorrow. SB 79 — Guaranteed Building Rights Near Transit If your property is within ½ mile of a major bus or rail stop, the state now gives you automatic building rights, even if the local zoning says otherwise.⁵ Why This Matters Cities can add rules, but they cannot block SB 79’s minimums.¹ Your strip mall or auto shop could be a “rent now, build later” goldmine.² Developers will bid based on future building rights, not just today’s cap rate. If you own a strip mall, office, auto shop, warehouse, or storefront near transit, you now have state-backed development power. Want to Know Your New SB 79 Value? Do you want to sell your property as “Just another tenant building…” or “State-approved development site with income attached”? Call or DM me for your SB 79 Land Value Review. The law is signed. Timing matters. Do you capture the premium now, or let somebody else flip your SB 79 dirt? #SB79 #RetailRealEstate #TransitOrientedDevelopment #CaliforniaHousingBill #LandValueBoost
By Marc Perlof October 17, 2025
Jack in the Box to Sell Del Taco to Franchisee for $115M Jack in the Box announced Thursday that it will sell Del Taco to franchisee Yadav Enterprises for $115 million. The burger giant will use money from the transaction to pay off debt. The move, which is expected to close by January 2026, will also allow Jack in the Box to focus on its core business...
By Marc Perlof October 10, 2025
A Tale of Two Entertainment Zones When the entertainment zone ordinance was enacted in June, the Oktoberfest celebration on the Promenade was presented as a good opportunity for seeing the legislation’s potential. Though I’ve been somewhat skeptical about the long-term benefits of rescuing downtown via alcohol and cannabis, outdoor drinking and Oktoberfest rituals definitely seemed like a natural fit...
CONTINUE READING