Weekly Perl: A Commercial Real Estate News Recap

Marc Perlof • June 14, 2024
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Measure ULA gets another day in court


A group fighting Measure  ULA has another chance to strike down the City of Los Angeles’ real estate transfer tax, after a court agreed to review a case challenging the measure. The U.S. Court of Appeals for the Ninth Circuit will hear arguments over the legality of Measure ULA, which adds a 4 percent tax on commercial and residential sales over $5 million and 5.5 percent tax on sales over $10 million, according to a court notice last week.


French toast with whipped cream and strawberries on a white plate.

Jinky’s Cafe is Returning to Santa Monica


Several months after The Independence, a modern tavern formerly located in the heart of downtown Santa Monica, vacated its space at the intersection of Broadway and 2nd, a Los Angeles coffee shop chain is taking its spot to make a return to the Westside.


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A sign for porillo 's hot dogs beef burgers and salads

Portillo’s Path to Growth Becomes Even Clearer


Presenting at William Blair’s 44th annual Growth Stock Conference, Portillo’s shared two sides of the potential it’s touted since going public in October 2021. Long-term, the Chicago-born brand wants to accelerate to 12–15 percent annual expansion. That would translate to mid-teens sales growth on a low-single-digit comp, and low-teens adjusted EBITDA expansion.


There is a couch and a table in the middle of the room.

Boot Barn is opening one store a week to cement itself as a national lifestyle brand


Western wear retailer Boot Barn sees stores as the key to building a bigger brand following. A lot of stores. Over the past 12 years, Boot Barn’s footprint has grown from 86 locations in eight states to 400 stores across 45 states. It opened 55 new stores in 2024, more than one per week. Boot Barn sees a path to opening 500 more stores by fiscal year 2030.


A family dollar store with a red sign in front of it.

Who Would Want To Buy Family Dollar? The Answer Could Be Far-Flung.


With discount chain Family Dollar possibly going up for sale, retail industry analysts and brokers are speculating on who would have the financial wherewithal — or motivation — to acquire a business with nearly 8,000 stores.


A jack in the box restaurant with a purple and white building.

Jack in the Box to Open Restaurants in Georgia for the First Time


Jack in the Box announced a significant development agreement to open 15 new Jack in the Box locations throughout Georgia. This expansion marks the company’s entry into the Peach State and signifies continued dynamic growth for the brand in the Southeastern United States.


A person is holding a cell phone with a chicken basket app on it.

Long John Silver’s Makes Big Progress on Refreshed Identity


Long John Silver’s president Nate Fowler knows it isn’t a secret he and his team took on a turnaround opportunity when he joined a year and a half ago. As the roughly 500-unit brand approaches its 55th anniversary in August, it continues to explore strategies to elevate an “old-line brand that had some image issues,” the executive says.


A carl 's jr. drive thru sign is lit up at night

Carl’s Jr. and Hardee’s Find Strength in Separation


As leadership began to form under Max Wetzel, who assumed the CEO post of CKE Restaurants in March 2023, migrating over after a four-year run with Papa Johns, it became clear the company had an identity crisis. Only, in this case, Hardee’s and Carl’s Jr. each had the issue of being too distinct.


A graph showing a strong start to 2024

Ollie’s Bargain Outlet and Five Below: Q1 2024 Treasure Troves


We dove into the data to check in with specialty discount chains Ollie’s Bargain Outlet and Five Below. How did they fare in early 2024? And what can the two brands’ recent performance tell us about what lies in store for them in the months ahead?


A building with a sign that says sushi on it

Rubio’s Closes 48 California Restaurants, Citing Business Costs


Fast-casual restaurant chain Rubio’s Coastal Grill closed 48 California locations, citing rising costs of doing business in the state after a law required higher pay for some workers.


A group of men are sitting around a table talking to each other.

Commercial Real Estate Needs To Follow the "Moneyball" Principle of Adapt or Die


In the popular movie, "Moneyball," the general manager of the Oakland Athletics Major League Baseball team played by Brad Pitt is faced with the challenge of competing against wealthy teams with his gutted roster and a restrictive budget. Given the realities of his situation, the manager is forced to ignore conventional wisdom and fires his head scout, telling him they must "adapt or die."


A big lots sign is on the side of a building

Big Lots posts 10.2% sales decline in Q1


Shares of discount retailer Big Lots tumbled Thursday after the company reported first-quarter sales declines that were steeper than anticipated. Big Lots previously had forecasted comp-store sales declines in the mid-single digits.


By Marc Perlof September 12, 2025
Cherished Malibu Seafood Shack The Reel Inn May Rebuild After State Reversal  Malibu’s one-of-a-kind seafood spot, The Reel Inn, may once again serve its signature fish puns and fried and grilled platters on Pacific Coast Highway after the state reversed its earlier position that blocked the restaurant’s return, according to Eater LA...
By Marc Perlof September 8, 2025
Hey, Retail Real Estate Rockstars! The Big Beautiful Bill (H.R. 1) has completely changed the rules for State and Local Taxes (SALT), which is great news for any property owner who has ever cringed when they see their tax bill. For those of you investing in retail real estate, this is the kind of victory that calls for a double espresso and a fresh pro forma. We're talking about actual tax relief in 2025. Let's dissect it. What Just Happened? The SALT deduction cap, once stuck at $10,000 per household, has officially increased to $40,000 for joint filers and $20,000 for single filers — but only between 2025 and 2029. After that, it’s back to the old cap unless Congress re-ups¹. Important Clarification for Property Owners While the IRS frames the new SALT cap in terms of individual filers ($20,000 single / $40,000 joint), the impact depends on how your retail property is owned: LLCs, Partnerships, and S-Corporations (Pass-Throughs): Income, expenses, and property taxes flow through to the owners’ personal returns. The higher SALT cap allows greater deductions here, boosting post-tax cash flow for the individual owners. Trusts & Estates: Similar pass-through treatment, meaning beneficiaries or trustees may capture the benefit depending on structure. C-Corporations: The SALT cap generally doesn’t apply, since corporate taxes are calculated differently and deductions follow corporate rules. REITs (Public or Private): REITs have their own tax regime, but shareholders who receive pass-through income may benefit at the individual level. Direct Individual Ownership: If you hold the property in your own name, property taxes fall directly under the SALT deduction rules. If you live in a high-tax state like California, New York, or New Jersey, this means you can deduct a lot more of your state income, property, and local sales taxes on your federal returns. Why Retail Property Owners Should Care More Deductible Property Taxes You can lower your taxable income on your federal return by deducting a larger portion of your high property taxes on retail assets. Boosts Post-Tax Cash Flow Increased deductions = less tax paid = more cash in your pocket. Offsets Reassessment or NNN CAM Spikes With inflation and property tax reassessments squeezing margins, this SALT cap increase gives you some room to breathe¹. Attractive to High-Income Buyers New investors seeking tax efficiency may find your retail property more alluring if you offer larger deductions. Strategic Planning Window: 2025–2029 These changes expire after 2029, so use this window wisely — structure sales, 1031 exchanges, or renovations when you can best leverage the deduction bump¹. Real Data, Real Impact The original SALT cap from the 2017 Tax Cuts and Jobs Act was projected to cost Californians alone over $12 billion in lost deductions annually². Nearly 30% of households in high-cost areas maxed out the previous SALT deduction limit². What About NNN Leases? Here’s the twist: if your property is on a triple-net (NNN) lease, your tenants — not you — pay the property taxes. For Landlords: The SALT cap change doesn’t directly benefit you, since you aren’t the one writing the property tax check. For Tenants: They may be able to deduct more of those property taxes on their federal returns, depending on how their business or personal tax filings are structured¹. Smart Move: Share this info with your tenants. Suggested Subject Line for Tenant Email: “You May Benefit from New Tax Deduction Rules (H.R. 1)” A simple note saying, “The new federal tax law (H.R. 1) increased the SALT deduction cap for 2025–2029. Since you pay property taxes under your NNN lease, this may be relevant for your tax planning. Please confirm with your CPA.” That small gesture positions you as knowledgeable, supportive, and proactive — which builds goodwill and strengthens tenant relationships. If you’re considering a sale, refinance, or exchange between now and 2029, let’s talk strategy while this deduction window is wide open #RetailRealEstate #CommercialRealEstate #TaxStrategy #SALTdeduction #PropertyOwners
By Marc Perlof September 5, 2025
The Iconic Reel Inn Malibu To Say Goodbye After 36 Years Plans to resurrect The Reel Inn Malibu after the Palisades Fire have been shelved following a decision by the California Department of Parks and Recreation not to renew the restaurant’s lease, as reported by The Wall Street Journal. The move effectively closes a 36-year chapter for the 144-seat seafood shack on Pacific Coast Highway, long recognizable for surfboards on the walls, clever signage, chalkboard menus, and the relaxed Malibu customers...
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