Jerome Powell Spills: What's Next for Retail Real Estate?

Marc Perlof • May 6, 2024

Hey Retail Real Estate Rockstars! Today, we’re diving into the latest updates from the Federal Reserve that could really shake up our retail real estate game. Jerome Powell, who leads the Federal Reserve, had a big meeting this past Wednesday, May 1, 2024. He shared some news that might change how you think about your next moves in the retail property market.

 

Market Analysis and Trends

We're moving through 2024, and it’s more important than ever to stay on top of what’s happening in retail real estate. Here’s what’s going on and how it could affect you.

 

Consumer Confidence and Retail Growth

Even though prices are going up, people are still shopping. This is great news for retail property owners because when people feel good about spending, they shop more, and that makes retail properties like malls and shops a hot ticket.

 

Shifts in Retail Formats

Shopping isn't just about buying stuff anymore; people want to have fun when they shop. Places that mix shopping with fun activities, like places where you can eat, watch movies, or play games, are becoming more popular.

 

Economic Growth Moderation

Jerome Powell mentioned that the economy isn't growing as fast as before—it went from growing a lot at 3.4% to growing a little at 1.6%. This slowdown might make people cautious about spending, which could mean fewer shoppers.

 

Consumer Spending Resilience

Even with the economy slowing down a bit, people are still buying things, which shows they still have money to spend. This is especially true for stores that sell things people need every day.

 

Stable Interest Rates

The Federal Reserve has decided to keep interest rates the same at between 5.25% and 5.5%. This means if you're thinking about getting a loan to buy or fix up a retail property, the cost won’t go up right now, which is good news.

 

Interest Rates and Economic Plans

Jerome Powell said they’re not planning to increase interest rates anytime soon. They want to keep them steady to help manage how much things cost and support the job market. This means they are being very careful and watching how things go, which could help the economy stay steady.

 

What This Means for You

If things cost more to make and sell, this could make it harder for stores in your properties to pay their rent. However, since people are still spending money, it could mean good business for stores that are in great spots or sell must-have items.

 

What’s Next?

The Federal Reserve is watching everything closely, which means they might make small changes if needed to keep everything balanced. This could mean a stable or slightly better situation for making money in retail properties.

 

How Can This Help You?

Want to make sure your retail real estate investments are ready for these changes? I'm here to help you figure out the best moves to make based on what's going on with interest rates and the economy. Call or DM me for more information and let's make a plan to grow your investments even in these changing times!

 

Let’s Talk!

What do you think about all this? How are you planning to adjust your investments in retail real estate? Drop your thoughts in the comments. Let’s chat and share ideas to help each other succeed in this exciting market.

 

#RetailRealEstate #CommercialRealEstate #MarcRetailGuy #RealEstateInvestment #EconomicInsights

By Marc Perlof October 31, 2025
Fed Cuts Rates Again, Boosting Confidence in CRE Recovery In a closely watched decision, the Federal Reserve cut its benchmark interest rate for the second consecutive month. The new target range of 3.75% to 4% reflects continued efforts to ease financial conditions and stabilize capital markets, even as economic signals remain mixed...
By Marc Perlof October 27, 2025
If you own retail real estate, here’s what might change for you. The hospitality workers’ union UNITE HERE Local 11 is pushing a bold new initiative to raise the City of Los Angeles $30 minimum wage for all city employees by July 1, 2028¹. While the first ordinance covered hotel and airport workers, the union’s latest ballot measure would extend this wage citywide². As an expert in retail real estate, here’s what that means for your properties. Higher wages will immediately impact tenant affordability and rent-to-sales ratio calculations that drive lease viability. Many retailers operate with payroll costs at 25 to 35 percent of gross revenue, leaving little cushion for a wage that’s nearly double the current state minimum of $16/hour³. When margins tighten, tenants face a choice: raise prices, cut staff, or negotiate rent. For landlords, that translates into valuation pressure because commercial property values depend on stable rental income. The small business impact in Los Angeles could be profound. Independent restaurants, boutiques, and service operators, the lifeblood of local shopping centers, run on razor-thin profits. If forced to meet a $30 wage, some may relocate to cities like Burbank or Glendale, where municipal wage laws are lower, or close entirely⁴. That shift could spark short-term vacancy spikes and longer lease-up periods. Still, there’s a possible upside. When low-wage workers earn more, they spend more locally. For well-positioned centers with necessity-based tenants: grocers, pharmacies, quick-service restaurants, rising wages could strengthen revenue resilience. Key takeaways for retail landlords: Audit tenant financial health and exposure to rising payroll costs. Review lease clauses that address operating-cost pass-throughs. Model new rent-to-sales thresholds under a $30 wage scenario. Track tenant retention and market-rent shifts across nearby cities. Prepare for valuation adjustments as cap rates reflect greater income volatility. If you own retail real estate in the City of Los Angeles, now’s the time to stress-test your portfolio. Let’s review your leases before this wage shift hits. Call or DM me for more information. When the $30 wage arrives, will higher pay strengthen LA’s consumer base or hollow out the city’s small-business retail core? #LosAngeles30MinimumWage #RetailRealEstateInLosAngeles #TenantAffordabilityAndRentToSalesRatio #SmallBusinessImpactLosAngeles #CommercialPropertyValuesLosAngeles
By Marc Perlof October 24, 2025
Toys"R"Us opening 10 flagships, 20 seasonal shops — here are all the locations The brick and mortar comeback of Toys"R"Us is moving into high gear ahead of the toy industry’s busiest season. In September, the retailer said that, in partnership with Go! Retail Group, it was planning to open 10 flagships and 20 seasonal holiday shops in the U.S. by year's end...
More Posts